The book is a reaction to the self-help industry and what Manson saw as a culture of mindless positivity that isn't practical or helpful for most people. Manson uses many of his own personal experiences to illustrate how life's struggles often give it more meaning, which, he argues, is a better approach than constantly trying to be happy. Manson's approach and writing style have been categorized by some as contrarian to the general self-help industry, using blunt honesty and profanity to illustrate his ideas.
The book has 9 chapters with the following titles:
1. Don't Try.
2. Happiness is a problem.
3. You are not special.
4. The value of suffering.
5. You are always choosing.
6. You are wrong about everything (But so am I).
7. Failure is the way forward.
8. The importance of saying no.
9. And then you die.
The Subtle Art of Not Giving a F*ck first appeared on the New York Times Bestseller List at #6 for the category of How-to and Miscellaneous for the week of October 2, 2016. It reached #1 for the first time on July 16th, 2017.As of February 18, 2018, it had been on the NYTimes best seller list for 128 weeks.